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Accelerate! with Andy Paul

“Accelerate Your Sales Power.” Are you completely satisfied with your sales performance? Then Accelerate! your sales skills, leadership traits, and personal development, with sought-after speaker, best-selling author and sales sage, Andy Paul. Six times a week, Andy interviews the world’s foremost sales minds and extraordinarily interesting people like Jeffrey Gitomer, Robert Cialdini, Jill Konrath, Anthony Iannarino and Tim Sanders -- to uncover the strategies and insights you can use to generate massive value for your customers and epic wins for you. Get inspired with proven strategies to bust through limiting mindsets, amplify your value to buyers and outsell the competition. Whether you’re a sales leader, AE, AM, SDR, CEO, or entrepreneur, YOU want to generate better leads, close more sales and grow your accounts, and Accelerate! is the preeminent podcast for fast breakthroughs. Check out our growing catalog of 350+ hard-hitting episodes now.
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Jun 29, 2016

Drew McLellan is the owner of Agency Management Institute, co-founder and CEO of McLellan Marketing Group, author, speaker, and a widely read blogger for small businesses and entrepreneurs. In today’s episode, Drew tells us what sales reps can do to differentiate themselves in competitive markets and how to connect and engage in a meaningful way with potential buyers. Among the topics we discuss are:

  • The five rules of writing a killer sales letter that commands the buyer’s attention.
  • How sales and marketing can collaborate to present a consistent value message to buyers throughout the funnel.
  • How to add value to every communication with a prospect.

 

LEARN MORE ABOUT DREW MCLELLAN

What’s your most powerful sales asset?

I ask the questions prospects have never been asked before.

Name one app or tool you use for managing your sales today that you can’t live without.

The weekly meeting

Who is your sales role model?

Walt Disney

What’s one book that every salesperson should read?

Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison by Joe Calloway

What music is on your playlist?

I like an array of music: Big Band, Black Eyed Peas, and Country.

What’s the first sales activity you do every day?

I take a minute to be grateful for what I have.

 

CONTACT DREW MCLELLAN

www.drewsmarketingminute.com

Email: drew@mclellanmarketing.com

Drew McLellan on Twitter

Drew McLellan on Facebook

Drew McLellan on LinkedIn

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