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Accelerate! with Andy Paul

“Accelerate Your Sales Power.” Are you completely satisfied with your sales performance? Then Accelerate! your sales skills, leadership traits, and personal development, with sought-after speaker, best-selling author and sales sage, Andy Paul. Six times a week, Andy interviews the world’s foremost sales minds and extraordinarily interesting people like Jeffrey Gitomer, Robert Cialdini, Jill Konrath, Anthony Iannarino and Tim Sanders -- to uncover the strategies and insights you can use to generate massive value for your customers and epic wins for you. Get inspired with proven strategies to bust through limiting mindsets, amplify your value to buyers and outsell the competition. Whether you’re a sales leader, AE, AM, SDR, CEO, or entrepreneur, YOU want to generate better leads, close more sales and grow your accounts, and Accelerate! is the preeminent podcast for fast breakthroughs. Check out our growing catalog of 350+ hard-hitting episodes now.
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Oct 6, 2016

My guest on this episode is Kevin O’Nell, CEO of PeopleLinx, a system that activates social selling to drive more quality leads, create faster sales cycles, and increase conversion rates. In this episode, Kevin and I discuss the role of social selling in the early stages of the buyer’s journey, and dig into the effective (or ineffective) use of sales technologies that managers and teams are implementing.

  

KEY TAKEAWAYS

[2:00] In the early stages of a company, there’s nothing more valuable than putting yourself in front of your customers.

[2:33] What was the impetus for starting PeopleLinx, and what does it do?

[5:30] How social selling can improve your sales efficiency. [7:24] How sales reps can use social selling to engage on a deeper personal level and jump start relationships with buyers.

[9:02] What are the pitfalls of social selling that risk annoying buyers?

[11:00] Sit down with any sales team and ask them to write down all the tools they’re using, they’ll come up with ~ 11, whereas their managers might say 5. How can a sales leader get a handle on that?

[14:30] Traditionally the advantages of sales tools have been for the benefit of managers, not salespeople.

[18:50] Kevin has a 5-step program to ensure companies get the best ROI from the sales tools they invest in. Kevin and Andy walk through each step.

 

MORE ABOUT KEVIN O’NELL

What’s your most powerful sales attribute?
At the end of the day, it’s yourself.

Who is your sales role model?
Matt Gallen in Philadelphia.

What’s one book that every salesperson should read?
Crossing the Chasm by Geoffrey Moore

What music is on your playlist right now?

Coldplay and Jack Johnson.

 

CONTACT KEVIN O’NELL

Website: PeopleLinx.com

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